👋

Hey there, I'm

Brand

Yu,

UX

Designer

with 6+ years of experience, specializing in product design, UX strategy and design system.

yuyiqi.brand@gmail.com

Email Copied

yuyiqi.brand@gmail.com

Email Copied

Professional Experience

UX Designer

UX Designer

Mercatus Technologies Inc.

Aug 2021 - Aug 2024

UI/UX Designer

Pano Tech Inc.

May 2018 - Aug 2021

Graphic Designer

New Oriental Intl. College

May 2015 - Dec 2017

My Impact

Designing for People

Crafts intuitive web and mobile experiences through thoughtful wireframes, prototyping, usability testing, and accessibility.

Driving Product Clarity

Connects user needs and business goals using user journeys, competitor analysis, and data-informed decisions to shape product direction.

Scaling with Systems

Builds and maintains scalable design systems with reusable UI components, design tokens, Figma libraries, and collaborative documentation.

About Me

I am a UX designer with over 6 years of experience, based in Toronto, Canada 🇨🇦.

At Mercatus, I focused on enhancing grocery eCommerce experience for regional grocers and contributed to internal design systems.

Outside of work, I recharge by exploring new places, discovering new musics and trying out new restaurants.

Lisboa, Portugal

Into the Sandbox

With AI tools, possibilities are endless. I like to stay curious beyond design.

Let’s Build Something Better Together

Find me on

Brand Yu

UX / Product Designer

Available for Work

yuyiqi.brand@gmail.com

Email Copied

Let’s Build Something

Better Together

Find me on

Brand Yu

UX / Product Designer

Available for Work

yuyiqi.brand@gmail.com

Email Copied

Let’s Build Something

Better Together

Find me on

Brand Yu

UX / Product Designer

Available for Work

yuyiqi.brand@gmail.com

Email Copied