👋
Hey there, I'm
Brand
Yu,
UX
Designer
with 6+ years of experience, specializing in product design, UX strategy and design system.
Selected Works
Professional Experience
Mercatus Technologies Inc.
Aug 2021 - Aug 2024
UI/UX Designer
Pano Tech Inc.
May 2018 - Aug 2021
Graphic Designer
New Oriental Intl. College
May 2015 - Dec 2017
My Impact
Designing for People
Crafts intuitive web and mobile experiences through thoughtful wireframes, prototyping, usability testing, and accessibility.
Driving Product Clarity
Connects user needs and business goals using user journeys, competitor analysis, and data-informed decisions to shape product direction.
Scaling with Systems
Builds and maintains scalable design systems with reusable UI components, design tokens, Figma libraries, and collaborative documentation.
About Me
I am a UX designer with over 6 years of experience, based in Toronto, Canada 🇨🇦.
At Mercatus, I focused on enhancing grocery eCommerce experience for regional grocers and contributed to internal design systems.
Outside of work, I recharge by exploring new places, discovering new musics and trying out new restaurants.
Lisboa, Portugal
Into the Sandbox
With AI tools, possibilities are endless. I like to stay curious beyond design.
